5 Reasons Your Business Should Have A Website

The business space is evolving daily with so many innovations and trends. In fact, it is no longer business as usual. 

With the advent of the digital revolution, businesses are getting easier to find and deals are getting faster to close. A little sleep and slumber and you may never catch up.

This is because people don't just buy products, they buy difference. The only way to sell is to do what works and go ahead to be extraordinary.

However, the big question is why exactly should your business go digital? I mean, you probably have social media accounts so why have a website? Adding to the fact that websites come at a price, so why incur an extra cost?

Here are 5 cogent reasons to consider.

1.     It Shows You Are Serious

While this may sound a little bit illogical, it is, however, very true. Having a website goes a long way in showing that your business is credible and can be relied on.

Imagine if someone came to pitch to you about a business idea, what is the first thing you’d ask? Their website, right? Exactly! While it may not be easy to come to your office, it is easier and quicker to know about your business and what you stand for by checking your website.

2.     It Is Easier To Reach You Via Your Website

You will agree with me that Lagos is not the easiest or the funniest of places to navigate through. Therefore, if your business had a proposal from another firm for a project there is a stronger chance you will be contacted through your website rather than your physical location.

Also, many search engines make it easier to find your business on the internet, hence, a space on the web makes it easier to find your business.

3.     Your Website Is Yours

While social media offers you some form of publicity and digital presence, the bitter truth is none of them belongs to you. It is more like building a mansion on a borrowed land that can be taken from you at any time.

Therefore, with a website, you can control the content you put, when you put it and how you do so. Also, you are a little more certain about the security and sureness of your digital space a little more than a social media page.

4.     Your Competitors Have It

While this is not a cogent reason to have a website, it is still something to consider because this will some way or the other push your business below the pecking order when it comes to customer patronage.

5.     Online Sales

At this time when almost everyone is glued to a computer device (including smartphones), it has become easier to buy products online. Rather than have an instagram page that reads “DM us to place an order”, with a website you can have a complete store where customers shop.

It is most times more convenient because they see all their options and can just click to purchase the product(s) they want. It is also easier for you to get the order directly as well as opposed to a social media message that you may mistakenly skip.

These are some reasons why you should have more than social media pages but also, a website. Let your social media pages be for customer engagement and your website for commercial purposes.

With a site like Wordpress or wix.com it is easy to build a website without programming knowledge, just follow the process.

But if you need an expert touches visit Shobonet ICT Nigeria.